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Even with the introduction of many new state privacy laws over recent years, the California Consumer Privacy Act (CCPA) and its evolved version, the California Privacy Rights Act, (CPRA) remain two of the most important, complex, and wide-reaching regulations to date. Even if your organization is not based in California, you may need to comply with this legislation. 

Zaviant’s team of experts has guided some of the largest companies in the nation through the intricacies of CCPA and CPRA, and we are here to help.

CCPA/CPRA Expertise

CCPA/CPRA Audits and Assessments

Opt-Out Requests

DSARs Management

Data Mapping for CCPA/CPRA Compliance

Virtual Data Privacy Officer (vDPO)

CCPA Compliance as a Service

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Trusted by Leaders of Industry

Our team of expert consultants works closely with Fortune 500 companies, mid-market businesses, and not-for-profit organizations spanning industries including retail, manufacturing, finance, technology, and more.

What is CCPA/CPRA?

Enacted into law in 2018, the California Consumer Privacy Act (CCPA) went into effect in 2020. Then, a few years later on January 1, 2023, the CPRA went into effect, building upon the foundation set by the CCPA (in other words, the CCPA was an earlier version of the CPRA). Today, most people reference these two laws interchangeably; however, the new CPRA created the California Privacy Protection Agency (CPPA), expanded the right of consumers to opt out of the sale of their personal data, created a second category of sensitive data, and required businesses to minimize data collection, conduct privacy assessments, and more.

Why Is Complying With CCPA/CPRA Important?

Complying with CCPA/CPRA helps foster trust and consumer loyalty by demonstrating your organization’s commitment to safeguarding data in an era of heightened privacy concerns. Furthermore, CPRA’s broad scope and impact beyond California means that compliance is necessary for both companies headquartered within and outside the state. To add to this, unlike other US state privacy laws, two authorities can enforce the CCPA—the California Attorney General and the California Privacy Protection Agency (CPPA). Therefore, if your organization violates this law, either authority can enforce it.

Finally, individual citizens can sue under the CCPA if their personal account access information is affected in a data breach, exposing your organization to additional liability.

Foster Trust And Loyalty

With heightened privacy concerns, consumers want to feel confident that their data is in good hands.

Develop Robust Privacy Measures

CCPA/CPRA is one of the most comprehensive US state privacy laws to date. Complying will provide your organization with a solid privacy foundation.

Avoid Fines

CCPA/CPRA is enforced by the California Privacy Protection Agency (CPPA) and even allows individuals to sue (private right of action). Compliance is the only way to avoid exposure to financial risks.

A Compendium for Obtaining & Retaining Cyber Insurance

It goes without saying, robust cybersecurity and data privacy measures are a necessity for doing business in this day and age. Without either, an organization’s defenses are left to luck and hope – maybe an adversary will never take notice of the wide-open gaps in your network? (The odds are not in your favor).

How Zaviant Can Help

Zaviant serves as a trusted CCPA/CPRA compliance partner for some of the nation’s largest companies. We can help your organization:

Conduct CCPA/CPA compliance audits and assessments

Become fully CCPA/CPRA compliant

Honor consent and opt-out requests

Manage consumer and employee DSARs and respond quickly

Manage third party vendors in line with CCPA/CPRA standards

Conduct data mapping for CCPA/CPRA compliance

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ISO 27001/2

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In 2013, the National Institute of Standards and Technology (NIST) added a Cybersecurity Framework, known as NIST CSF.

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